A brand studio that speaks lab.
Prosperus builds brands for supplements, skincare, body care and beauty. We design the identity, shape the product and plan the launch as one project, so nothing gets lost between the designer and the lab.
A label is a promise about what's in the bottle. We design both sides of it.
The same hands shape the identity, the brief and the pack.
Daniel Cube founded Prosperus to close the gap between a designer who has never read a formulation brief and a lab that has never seen the label. Brand strategy, identity, product concept, the formulation brief, packaging and the website are planned by one studio, so the promise on the front of the pack is the same one the formula keeps.
Licensed formulators, GMP manufacturers and regulatory consultants sign off on the parts that need a licence. Prosperus leads the project and hands each specialist exactly what they need.
Three rules we design by.
They shape every project, from a single label to a full product line.
Clarity over decoration
If a customer can't tell what it is and why it's better in three seconds, the design isn't finished.
The product is the brand
Formula, texture, dose and packaging say more than any logo. We start with what's inside.
Honest claims
We write only what the product can support and the regulations allow. Trust lasts longer than hype.
Founder-led brands with something real inside.
Most of our clients are launching their first or second product, or growing a line that has outgrown its first look.
From first idea to the shelf.
One team and one timeline. Licensed partners handle final chemistry, manufacturing and filings.
Discover
Market, customer, claims and the product you want to exist.
Define
Positioning, identity and the formulation brief.
Develop
Lab samples, packaging and the website build.
Deliver
Print, production handoff, launch content and go-live.
We lead the project. Specialists sign off.
We manage the whole timeline and hand each specialist exactly what they need. The work that requires a licence is done by people who hold one.
- 01
Formulators
Final formulas, stability and compatibility testing, working from our brief.
- 02
Manufacturers
GMP-certified production, filling and quality control.
- 03
Regulatory consultants
NPN licences, cosmetic notifications and claim reviews, in Canada and the US.
- 04
Printers & packaging suppliers
Proofing, materials and production runs.
What founders ask first.
Still unsure? Write to hi@prosperus.ca and we'll reply within two working days.
Do you really do both brand and formulation?
Yes, and that's the point. We lead the product concept, ingredient story and formulation brief, and work with your formulator or ours on the chemistry. Final formulas, stability testing, GMP manufacturing and regulatory filings are done by licensed partners. We manage the whole timeline so nothing falls between the designer and the lab.
What kinds of brands do you work with?
Founder-led supplements, natural health products, skincare, body care, beauty, apothecary and functional food and drink. We've also built brands for trades and hospitality.
Can you help with Health Canada or FDA requirements?
We write label and website copy that stays within the claims your product is allowed to make, and we prepare the materials your regulatory consultant needs. Filings such as NPN licences and cosmetic notifications are handled by licensed specialists.
How does AI fit in?
AI is our workflow layer, never the taste layer. It speeds up research, drafts and production checks, so more of your budget goes into thinking, product and craft.
How long does a project take?
An Identity Atelier usually takes 4 to 6 weeks. A full Launch System runs 3 to 6 months, depending on formulation and manufacturing timelines.